Gold is Good, But Peanut Butter’s Better

(*This is a post that I made in October of 2011. It was prescient then and even more so today. )

It’s the doomsdayer’s perfect storm. On the same day the Dow crashes, a small asteroid hits the earth just as an earthquake triggers a tsunami … you get the idea. It doesn’t look good.

A few weeks have passed, the cupboards are bare and you’re hungry – really, really hungry. So hungry you could almost bring yourself to eat Tofu.  Someone sees your plight and makes you an offer. You can have a pound of gold or a pound of peanut butter, what would you do?

It’s a no brainer. Unless you were Ebeneezer Scrooge, you’d be all over the peanut butter.  I’m not saying gold isn’t a terrific investment, but in the scheme of things, everything needs to be prioritized. If you’re like most Americans, and are having trouble making ends meet, you need to look at the big picture. You can go weeks without food and just a few days without water, so the top priority becomes obvious.

You need to take care of you and your family’s physical needs first.

The Survivors Mindset

First and foremost, you need to come to the complete realization that we are just entering an era of unbelievable hard times. Years of failed government programs, half the citizens on some sort of assistance, toxic bank loans, corrupt, inept and out of touch elected officials, oppressive business regulations and unrelenting taxation has all come together to form the Perfect Meltdown Storm.

While most people don’t even know where to start, the thought of “prepping” is totally daunting, yet not taking any action and placing your faith in the same people that helped create the problem to turn things around is far, far worse.

Winston Churchill said it best “Let our advance worrying become advance thinking and planning”.
You need to create an action plan, commit to it, and get started.

Determine what kind of a supply you wish to have, week, month or whatever. Start with the basics; food and water. If you become overwhelmed at the thought, start out with a simple short term supply to get the feel for it. You can build the supply as you go.

Understand that economic collapse is only one possibility. Natural disasters, terrorism and civil unrest are all possibilities. In any case, having food and water just makes sense in these uncertain times. If something really goes South, It might take a few weeks to see just how good or bad things are shaping up to be.

In the event of a true disaster, food and water will be as scarce as a politician with scruples and all the gold and silver in the world won’t satiate your hunger.

After you have taken care of food and water and have some left over money, go out and buy some more food and water. Then buy gold.

Dennis Evers is a former police chief and best selling author, visit his blog at


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